Technology is changing everything, and the fashion apparel industry is no exception. Advanced technologies are helping businesses from every sector drive better results and amplify growth. Thus, in case any business, even from the fashion apparel industry, fails to adopt modern technologies will lose the competitive edge over competitors.
One technology revolutionizing the fashion apparel industry is 3D technology. This includes everything from 3D materials, 3D virtual fitting room, 3D design tools, and even 3D printers. Hence if you are still skeptical about leveraging 3D technology for your fashion apparel business, here are a couple of reasons that will change your mind.
- Sustainability: It is no longer news that the fashion industry holds the title of the second most polluting industry. Thus, businesses from this industry need to step up and take the responsibility to mitigate their impact on the environment. This is where 3D technology comes to your rescue. It can help your business mitigate your carbon footprint in many ways. For instance, 3D sampling can eliminate the need for transporting samples across the globe which helps save both transportation and wastage of fabric. These implications will also help your business minimize costs and generate increased profits.
- High-Speed Market: Gone are days when the conventional approach to running a business was enough. Instead, now the market evolves at an unprecedented pace making 3D prototyping a viable option for every business in the fashion apparel industry. In addition, 3D technology allows businesses to drive fast modifications without any adverse impact on the pace of manufacturing. You can further use 3D technology to facilitate better design and generate appropriate feedback on every design. Hence as far as speed is concerned 3D technology is the best bet for every fashion apparel business.
- Right Fits: Every customer wants their clothes to fit appropriately, which has always been a challenge for the fashion apparel industry. However, with advancements in the 3D try-on technology, customers can try their clothes virtually and get the precise fit. This can significantly reduce the number of returns for eCommerce businesses in the fashion apparel industry. In addition, this eliminates the need for displaying live models, which can be both time extensive and a hassle for everyone. This will be highly beneficial for B2B and retail businesses in the industry.
- Relevance: People are now used to using technology in every aspect of their lives. Thus, when they need to buy some clothes, it is certain they will choose a tech-savvy business over a conventional one. This means using 3D technology does not just help you serve your customers but also remain relevant in this fast-evolving environment. Plus, the implementation of 3D technology in the designing and manufacturing aspects can help you minimize time to market and remain relevant. This will hasten the approval process for products enabling your business to remain relevant among both retailers and customers.
Wrapping Up
These are some of the primary reasons why you need to hasten the adoption of 3D technology in your fashion apparel business. Therefore, be mindful of this information and reap the full benefits of a 3D virtual fitting room to take your business to new heights.